Content marketing is all the rage now. According to the Salesforce team, “87% of marketers have indicated that content marketing is a key part of their marketing strategy, surpassing SEO, events and other initiatives.” Many marketers have already experienced the benefits of content marketing and got the taste of huge success. But according to the experts, it’s only ‘the tip of the iceberg’.

So you’re fresh off the benches of school or you are a self taught graphic designer and you are looking for a job. What’s the first thing you do?
First of all, you need sit down with a pen and paper and answer a few simple (or not) questions like: what are your motivations? which are your strengths? which are your weaknesses? which is your personal style? where would you like to work? It’s very important to be honest with yourself, to be aware of your skills and to know which ones you need to improve.