6 mins read Good logos are what makes a brand instantly recognizable. They are an integral part of the advertising process, as they become the company’s “avatar”, so to speak, and well known logos become seals of approval for products. Now, we have covered lettered logos in a previous article, but today we would like to discuss calligraphy in logos, and what better way to do it than by showing you a few awesome hand lettered logos, from a few really cool designers and artists.