Choosing the right colors is a very important aspect when creating a website, because the colors and the graphics are the first thing your visitor sees. Meaning, the background color, the color of the header, the color of the text, the headlines – all have a psychological impact on the website’s visitor.
Let’s try now to make a quick analyze on some websites of widely known companies and let’s see if they took into account color psychology in their web design, how they implemented color techniques and what message they are trying to send.