15 Most Creative and Effective Advertising Taglines

In just a few words, a great tagline can capture and audience and stick in the minds of consumers across the world. Advertising campaigns are the vehicles for these catchy slogans to get to potential clients and customers. Whether they are presented in print, TV, billboards and beyond, taglines are the hook of any ad. They are the concise punch line that boils the brand’s philosophy and identity down to just a few words.

Other the years industries have taken hold of this technique and embodied the best in advertising through the years. A great tagline can stand the test of time and will become the main line associated to the logo and brand. There have been hundreds, even thousands, of successful slogans since advertising has been in existence, but here are the more recent memorable ones. Everyone who hears “Just do it,” sees the Nike swoosh immediately and in this culture, it is hard not to crave a burger when you hear, “I’m lovin’ it.” These are the taglines that really took the culture by storm:

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Got Milk? Ads


A Diamond is Forever – DeBeers Ad


Have it Your Way – Burger King


Just Do it – Nike


King of Beers – Budweiser


I’m Lovin’ It – McDonalds


Breakfast of Champions – Wheaties


Think Different – Apple


Think Outside the Bun – Taco Bell


Cover the Earth – Sherwin Williams


They’re Gr-r-r-eat! – Kellogg’s Corn Flakes


Thousands of Possibilities, Get Yours – Best Buy


Red Bull Gives You Wings



There’s No Wrong Way to Eat a Reese’s – Reese’s Peanut Butter Cups


Great Taste. Less Filling – Miller Lite

Which is your favorite advertising campaign and why?

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13 Comments 15 Most Creative and Effective Advertising Taglines

  1. George | Online Printing Services Oct 1, 2011 at 02:51

    Awesome ads! I admire the ideas on making these ads, they are perfect. One of the ads that I really like the most is the Budweiser ad, simple but so cool concept.

  2. Tommy Oct 24, 2011 at 19:21

    The very idea that Burger King is mentioned in a piece celebrating great advertising is amusing.

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